RIMOWA HOLIDAY ‘25
Anomaly, 2025
Campaign | Art Direction
GIFTS FOR THE JOURNEY AHEAD
RIMOWA’s Holiday 2025 campaign is a series of three animated films created for the festive gifting season. Made in collaboration with Passion Pictures and illustrator Tezo Don Lee.
Through relatable warmth and humanity, our stories show how meaningful gifts become companions that travel with us through life. At the heart of these moments, RIMOWA is framed as a lifelong companion, made for the journey ahead.
Our illustrator brings a dreamlike quality through rich colours, organic mark-making, and a cinematic use of immersive lighting, evoking emotional depth and human optimism.
Sophisticated linework and grounded character performances all align seamlessly with RIMOWA’s refined, timeless style.
RIMOWA’s Holiday 2025 campaign is a series of three animated films created for the festive gifting season. Made in collaboration with Passion Pictures and illustrator Tezo Don Lee.
Through relatable warmth and humanity, our stories show how meaningful gifts become companions that travel with us through life. At the heart of these moments, RIMOWA is framed as a lifelong companion, made for the journey ahead.
Our illustrator brings a dreamlike quality through rich colours, organic mark-making, and a cinematic use of immersive lighting, evoking emotional depth and human optimism.
Sophisticated linework and grounded character performances all align seamlessly with RIMOWA’s refined, timeless style.
